STRATEGIC

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DESIGN

Design-driven organizations, like Apple and Airbnb, regularly outperform their competition by over 200%.
 
Their secret is this: To get ahead, it is not enough to simply copy what has worked for others. You must constantly talk to your customers and experiment to discover new value.

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Hi, I’m Brinna.

I’m an experienced product designer who helps ambitious entrepreneurs create apps and websites that people love.  
 
For the past 7 years, I’ve designed world-class experiences for Google, Getty Images, and startups of all sizes.  I've helped my clients earn five-star reviews, increase conversion and boost engagement. And now, I’m ready to help you.

More about me

TodayTix

Google

AmexGBT

Level Home

InVintory

Getty Images

TodayTix Google AmexGBT Level Home InVintory Getty Images

PAST CLIENTS

I can help you…

01

Convert more customers

Competitors are always just a ‘back’ button away. Besides price, an excellent experience is why customers would choose you instead of someone else. That is why it’s vital to make an excellent and lasting impression as quickly as possible.
  
Tiny changes in communication, layout and style can have an enormous impact on how many people are willing to give your company a try.

I can help you define your target audience and discover ways to meet their unique needs... from which features they actually want to the branding that will appeal to them the most.

02

Keep more customers

You may have heard that it’s 5x more expensive to convert a new customer than it is to keep an existing one. That’s why it pays to improve your customer experience.

It’s smart to have a designer like me investigate why customers are falling through the cracks. I can find ways to not only keep them but impress them at every interaction point with your brand so they can’t help but recommend you to their family and friends.

03

So many companies waste months and thousands of dollars building apps and websites only for them to fall flat.  

By investing in research and design upfront, you can avoid costly rework and changes in the development.

Together, we’ll test ideas fast. We’ll talk with actual users and polish features before getting developers involved.

With an experienced designer like me, you’ll be able to apply UX best practices immediately and give your app or website the best chance at converting and connecting with customers.

Save time and $$$

Together we can…

Launch an experience

Bring your idea to life with a brand and user experience tailored to your unique audience.

- Polished, development-ready designs for web, iOS or Android
- Custom sites built on Squarespace, Wordpress or Webflow
- Product marketing materials like app store screenshots and explainer videos

Improve an experience

Work towards a specific business goal like increasing conversion, customer satisfaction and more.

- Updates to existing apps and websites
- User research to help uncover usability issues and improvement opportunities

Test an idea

Create a ‘smoke test’ to gauge market interest before investing more time and money.

- Creating a product hype video and/or marketing site with realistic app mockups. You can then run ads to gauge interest before investing further in product design and development.